One of the simplest yet most effective ways to enhance the energy efficiency of a home through painting is by selecting the right colors and finishes. In Oklahoma's climate, where summers can be scorching and winters can be chilly, homeowners should opt for paint colors that reflect heat in the summer and absorb heat in the winter. Lighter colors such as white, beige, and pastels are ideal for reflecting sunlight and keeping interiors cooler during hot summer months. On the other hand, darker colors such as earth tones and deep blues can absorb heat and provide warmth during colder seasons.

In addition to color selection, the finish of the paint can also impact energy efficiency. Matte or flat finishes tend to absorb more light and heat, making them ideal for rooms that require additional warmth in the winter. Meanwhile, satin or eggshell finishes offer a balance between reflectivity and durability, making them suitable for high-traffic areas that require frequent cleaning.