the current statistics are very basic, so I am wondering if someone else would need more advanced statistics for their project? Maybe it exists already, but I couldnt find anything in the store or forum.
Advanced statistics
- User Retention
Number or percentage of users who surived 3 days, 7 days ... after first registration, based on weekly and/or daily cohorts
3 day, 7 day, 30 day, 60 day, 90 day, 180 day, 365 day
- Life time value
Average amount spent per user of the original cohort during 3 days, 7 days ... after registration, based on weekly and/or daily cohorts
3 day, 7 day, 30 day, 60 day, 90 day, 180 day, 365 day
- Conversion to buyers
Number of users who spent money within 3 days, 7 days, ... after registration. Total numbers and precentage of and based on weekly and/or daily cohorts
3 day, 7 day, 30 day, 60 day, 90 day, 180 day, 365 day
Additional details:
1) Timeframe should be until the beginnig of time (= start of plattform)
2) Metrics should only show if a cohort is old enough to be calculated. Example: a cohort has to be at least 7 days old to have a "retention 7 days" or "LTV 7 days"
3) A user is considered as survived if he/she logged in on the last day of the period or (!!) anytime later.
I am open to suggestions, but I am convinced that these statistics could help a lot making a project successful.
What do you think?
Matthias