The secret is to polish your software before releasing it. Many app acquisition strategy developers deploy poor products because they don't adequately test their apps. According to statistics, 90% of users quit using an app due to poor performance, and 86% of users remove the app outright if it has functional flaws. The best UX features in the world won't matter if your software doesn't function properly at first. The reason people download your software in the first place is because of its usefulness, which should make tasks easier for users to do. Decide which characteristics are most important and mark the others as 'nice-to-have's'.