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how AI can transform digital marketing strategies? | Forum
Alexis
Dec 30 '23
Hi, everyone!!! I'm interested in how artificial intelligence (AI) can transform digital marketing strategies. Are there specific examples or methods that are already being used in this area?
Olov
Dec 30 '23
Hello, AI does play a significant role in digital marketing. For example, Dmitrii Khasanov Melandia https://www.globalbrandsmagazine.com/dmitrii-khasanov-digital-marketing-6-ways-ai-can-revolutionize-your-strategy/, a digital marketing expert and founder of Melandia Agency, highlights six ways in which AI can revolutionize your marketing strategy. These include improving personalization through dynamic data, increasing accuracy in targeted marketing campaigns, simplifying decision-making processes, predicting with analytics, improving customer experience through AI tools, and optimizing resource allocation. More information can be found at Global Brands Magazine.
